Privacy Policy
Effective date: 24 February 2023
Introduction
This Privacy Policy outlines the practices and procedures of BrandBridge, a brand database subscription service for user-generated content (UGC) creators. It explains how we collect, use, and disclose personal information from our users and our compliance with relevant privacy laws, including the General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and California Online Privacy Protection Act (CalOPPA).
Collection of Information
When you use our brand database subscription service, we collect personal information from you to provide you with the best possible experience. We only collect the minimum amount of personal information necessary to provide the service you have requested. This personal information may include your name, email address, and payment information, which we collect when you sign up for our service.
We may also collect information about your use of our service, such as the brands you search for, the content you create using our service, and your interactions with our website. This information helps us improve our service and customize it to your preferences. For example, we may use this information to suggest brands that you might be interested in or to personalize your user experience.
In addition to personal information, we may also collect information about your device, such as your IP address, browser type, and operating system. This information may be collected through cookies or similar technologies. Cookies are small text files that are placed on your device when you visit our website. We use cookies to personalize your experience, analyze trends, and administer our website. For example, we may use cookies to remember your login information so that you don't have to enter it every time you visit our website.
We may also use third-party analytics tools, such as Google Analytics, to collect information about how you use our website. These tools collect information such as your IP address, the pages you visit, and the time you spend on our website. We use this information to help diagnose problems with our service, analyze trends, and administer our website.
We take your privacy very seriously and only collect the information necessary to provide you with the best possible experience. We will never sell your personal information to third parties, and we will only share your information with third parties as necessary to provide you with our service, or as required by law.
Use of Information
We use the information we collect from you to provide and improve our brand database subscription service. Specifically, we may use your personal information to:
- Create and maintain your account
- Provide you with customer support
- Process your payments
- Communicate with you about our service, including sending you service-related messages, newsletters, and other communications
- Respond to your requests and inquiries
- Analyze how you use our service to improve our service offerings
- Personalize your user experience by showing you content and recommendations based on your interests and behavior on our website
- Enforce our terms of service and other policies
- Comply with legal and regulatory requirements
We may also use your information for marketing purposes, such as sending you promotional emails or showing you targeted ads on our website or on third-party websites. If we do use your information for marketing purposes, we will always provide you with the ability to opt out of receiving these communications. You can opt out of receiving marketing communications from us at any time by following the instructions in the communication or by contacting us at the contact information below.
We take your privacy very seriously and will never sell your personal information to third parties. We may share your information with third-party service providers who help us provide our services, such as payment processors, marketing service providers, and customer support providers. We may also share your information with our business partners if we believe that their products or services may be of interest to you. However, we will only share your information with these third parties as necessary to provide you with our service, or as required by law.
Disclosure of Information
We may disclose your personal information to third-party service providers that help us provide our brand database subscription service. For example, we may share your payment information with a payment processor to process your payment. We may also share your personal information with third-party service providers that help us with customer support, marketing, analytics, and other services related to our service. These service providers are authorized to use your personal information only as necessary to provide these services to us.
We may also disclose your personal information if we are required to do so by law, such as in response to a court order, subpoena, or other legal processes. We may also disclose your personal information if we believe that disclosure is necessary to protect our rights, and the rights of others, or to prevent fraud, abuse, or illegal activity.
If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
We take reasonable steps to ensure that any third-party service providers that we share your personal information with are also compliant with GDPR, CCPA, CPRA, and CalOPPA, as applicable.
We take your privacy very seriously and will never sell your personal information to third parties without your consent. If we do share your personal information with third parties, we will always do so in accordance with this Privacy Policy and any applicable laws and regulations.
General Data Protection Regulation (GDPR)
The GDPR is a European Union (EU) privacy law that provides certain rights to EU residents regarding their personal information. As a company that collects personal information from users in the EU, we comply with the GDPR.
Under the GDPR, you have the right to:
- Access your personal information that we hold
- Rectify inaccurate personal information that we hold
- Erase your personal information
- Restrict the processing of your personal information
- Object to the processing of your personal information
- Data portability, or to receive a copy of your personal information that you provided to us in a structured, commonly used, and machine-readable format
- Withdraw consent at any time, where we rely on consent to process your personal information
If you would like to exercise any of these rights, please contact us at the contact information provided below.
California Consumer Privacy Act (CCPA)
The CCPA is a California privacy law that provides certain rights to California residents regarding their personal information. As a company that collects personal information from California residents, we comply with the CCPA.
Under the CCPA, you have the right to:
- Know what personal information we collect, use, disclose, and sell
- Request that we delete your personal information
- Opt out of the sale of your personal information
- Non-discrimination for exercising your rights under the CCPA
If you would like to exercise any of these rights, please contact us at the contact information provided below.
California Privacy Rights Act (CPRA)
The CPRA is a California privacy law that amends the CCPA and provides additional privacy rights to California residents. As a company that collects personal information from California residents, we comply with the CPRA.
Under the CPRA, you have the right to:
- Correct your personal information
- Restrict the use of your sensitive personal information
- Object to automated decision-making processes
- Receive information about automated decision-making processes
If you would like to exercise any of these rights, please contact us at the contact information provided below.
California Online Privacy Protection Act (CalOPPA)
CalOPPA is a California privacy law that requires websites to post a privacy policy that includes certain information. As a company that collects personal information from California residents, we comply with CalOPPA.
Our privacy policy includes the following information required by CalOPPA:
- The categories of personal information we collect
- The third parties with whom we share personal information
- The choices and means we offer for limiting the use and disclosure of personal information
- Our contact information
Data Retention
We retain your personal information for as long as necessary to provide our brand database subscription service to you and to comply with our legal obligations. This means that we will retain your personal information for as long as your account is active and for a reasonable period of time thereafter. After this period, we will securely delete your personal information from our systems, unless we are required by law to retain your personal information for a longer period of time.
In some cases, we may need to retain your personal information for a longer period of time to resolve disputes, enforce our agreements, or comply with legal obligations, such as tax or accounting obligations. In such cases, we will securely store your personal information and restrict access to it as appropriate, until the end of the retention period.
If you no longer wish to use our service, you can request that we delete your personal information by contacting us at the contact information provided in the Privacy Policy. We will respond to your request within a reasonable timeframe and will securely delete your personal information from our systems unless we are required by law to retain it.
We take reasonable steps to ensure that your personal information is accurate, complete, and up-to-date. If you believe that your personal information is not accurate, complete, or up-to-date, please contact us at the contact information provided in the Privacy Policy, and we will take reasonable steps to correct or update your personal information.
We take the security of your personal information seriously and have implemented appropriate technical and organizational measures to protect your personal information against unauthorized access, disclosure, or loss. However, please be aware that no data transmission over the internet or electronic storage system can be guaranteed to be 100% secure. Therefore, we cannot guarantee the absolute security of your personal information.
Security
We take the security of your personal information seriously and have implemented appropriate technical and organizational measures to protect your personal information against unauthorized access, use, or disclosure. We use industry-standard encryption technologies to protect the transmission of your personal information over the internet.
We restrict access to your personal information to employees, contractors, and agents who need to know that information in order to operate, develop, or improve our brand database subscription service. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution if they fail to meet these obligations.
However, please be aware that no method of transmission over the internet or method of electronic storage is 100% secure. While we take reasonable steps to protect your personal information, we cannot guarantee the absolute security of your personal information.
If we become aware of a security breach that affects your personal information, we will take reasonable steps to investigate the breach, notify you and any applicable regulatory authorities, and take appropriate action to mitigate the impact of the breach.
Children’s Privacy
Our brand database subscription service is not intended for use by children under the age of 18, and we do not knowingly collect personal information from children under the age of 18. If we become aware that we have collected personal information from a child under the age of 18, we will take steps to delete the information as soon as possible.
If you are a parent or guardian and you believe that your child has provided us with personal information without your consent, please contact us immediately at the contact information provided in the Privacy Policy. We will take steps to verify your identity and to delete the information as soon as possible.
Changes to this Policy
We may update this Privacy Policy from time to time in response to changing legal, technical or business developments. If we make any material changes to this Privacy Policy, we will notify you by email or by posting a notice on our website prior to the change becoming effective. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your personal information.
Your continued use of our brand database subscription service after any changes to this Privacy Policy become effective constitutes your acceptance of the revised Privacy Policy. If you do not agree to the revised Privacy Policy, you should discontinue your use of our service.
We will indicate at the top of this Privacy Policy the date when it was last updated. We may also provide you with additional notice of changes or updates to this Privacy Policy as required by applicable law.
Contact Us
If you have any questions or concerns about this Privacy Policy or our practices, please contact us at:
Email: [email protected]
Address:
DRBK Kildeagersøvej 99
8361 Hasselager, Denmark +45 55207086
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